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sit down, relax, have a cup of tea,
and let me tell you about what I do
This portfolio will showcase several different types of projects, but what kinds of projects?
The design of a product’s aesthetics? Well…sure, that’s the stereotype and I’ve done plenty of that. However, a product’s aesthetics is only one of the many elements a designer works on.
To better explain what my job entails, let’s look into this question: what does a designer actually do?
After doing research, I then sit down with the client to understand their specific needs and concerns. This step is crucial since a great designer will always prioritize their client’s needs.
Researching and analyzing the market sector and the target audience are the bedrocks of a successful project.
Whether it’s a sentence, an inspirational mood board, an image or a sketch, this is the moment we decide which direction the product is going to take.
format styles,
grid,
masters,
layers,
paragraph styles,
font styles,
content layout,
preparation for print
format styles,
grid,
masters,
layers,
paragraph styles,
font styles,
content layout,
preparation for print
moodboard,
brand identity,
visual identity,
design system
moodboard,
brand identity,
visual identity,
design system
communication design,
flow,
UX,
UI,
development
communication design,
flow,
UX,
UI,
development
location,
choice of equipment,
shooting,
post production
location,
choice of equipment,
shooting,
post production
writing,
storyboard,
location scouting,
shooting script,
shooting,
editing,
visual effects,
color correction,
color grading
writing,
storyboard,
location scouting,
shooting script,
shooting,
editing,
visual effects,
color correction,
color grading
graphic design,
vector drawing,
motion graphics
graphic design,
vector drawing,
motion graphics
reference reasearch,
modeling,
material settings,
scene creation,
lighting settings,
camera settings,
rendering,
compositing,
post production
reference reasearch,
modeling,
material settings,
scene creation,
lighting settings,
camera settings,
rendering,
compositing,
post production
Every form of communication has a specific goal and target audience it wants to reach.
Examples include: leafing through a book, admiring a high quality printed photo, watching documentaries, being part of a successful social campaign, playing a videogame and immersing oneself in VR and AR.
There is a way to make people experience all of these regardless of the platform they use through one field of design: web design.
Anyone with a web browser can be part of this magic.